OPRL’s recycle and refill labels direct people to make the right recycling choices and give them confidence that they’re recycling the right materials. As an industry, we sometimes tend to focus on the people who are not participating but, sometimes, over-enthusiastic ‘wishcycling’ can prove just as problematic.
Click below to read more about wishcycling, how you can prevent it, and how our labels can help.
OPRL’s ‘Do Not Recycle’ labels as important as ‘Recycle’ labels to avoid wishcycling