News Compostable Packaging Labelling Experiment Sees Proper Disposal Boom

A “first-of-its-kind consumer behaviour trial” which involved households receiving groceries in packaging clearly labelled as compostable has reported a fivefold increase in consumers disposing of it in food waste bins.
As well as the increase in consumers disposing of the compostable packaging in food waste bins, the trial saw the amount of food discarded in food waste bins increase by 23%, while contamination levels in food and garden waste bins dropped on average from 9% to just 3% by the end of the trial.