Our Packaging Analysis services utilise our vast database of product packaging, allowing businesses to see how their packaging compares to that of similar product packaging and benchmark performance. Valpak can compare product or overall category packaging data against the industry average and industry best in class, so businesses can compare progress.
Our database is comprised of data for over 44 million SKUs, with data constantly being collected and updated by our expert team who weigh packaging and analyse data provided by suppliers. This allows businesses to compare their performance against multiple metrics such as the weight, materials, and formats of packaging used by the rest of their industry, as well as metrics such as recyclability of packaging and recycled content.
These unique insights can support businesses in terms of highlighting where they are performing above average or showing areas where they can focus to make tangible changes. For example, we have helped companies identify material savings through light weighing packaging, or identifying packaging you could use that is more recyclable.