10 years ago PrintPark had been the first Turkish company who ever won a category award, after several years we had repeated this success, but now we have won the biggest one, Carton of the Year award and been the first and ever Turkish company who succeeds it.
There can only be one Carton of the Year which went to Printpark for their stunning Gabrini In Love eau de toilette pack. A sparkling performance if ever there was one! – Tony Hitchin says General Manager of Pro Carton.
Jury comments
The pack construction itself is interesting, with its triangular facets, but it is the application of the ‘jewels’ on the sides that creates impact and in-hand texture. Inside the pack there is a showy metallic holographic finish. But the winning point is that the product, pack inner and pack outer work together for the target market – young women who like some ‘bling’.